WHAT WILL YOU DO? (2007)

“WHAT WILL YOU DO?”

Queen Street West & Sim­coe Street
Sat­ur­day Sept. 27, 2007
7pm to Sunrise

Part of the Nuit Blanche, Toron­to, gen­er­ous­ly sup­port­ed by Scotiabank.

WHAT WILL YOU DO? is an art instal­la­tion that address­es the issue of
indi­vid­ual and col­lec­tive respon­si­bil­i­ty for mak­ing social change.

We are all aware that our earth is in cri­sis. We all know about
cli­mate change, and the effect our actions have on our envi­ron­ment. We
are con­scious of the fact that our cur­rent use of ener­gy and material
con­sump­tion is unsus­tain­able. We also know that we have to change our
behav­iour before it’s too late. But are we as indi­vid­u­als will­ing to
make a per­son­al com­mit­ment to change? Are we ready to take individual
respon­si­bil­i­ty for the inter­est of our col­lec­tive home?

“WHAT WILL YOU DO?” asks to share your per­son­al com­mit­ment, to be
pro-active about cli­mate change. What you are will­ing to do, big or
small, at work, in your home or in your com­mu­ni­ty? Send this pledge as
a text mes­sage to our tele­phone num­ber, (647)449‑9932. Your message
will be trans­formed into a visu­al state­ment along with many oth­ers and
as a result we’ll dis­cov­er that adding up small indi­vid­ual testimonies
pro­duces a mas­sive col­lec­tive transformation.

“WHAT WILL YOU DO?” was cre­at­ed in col­lab­o­ra­tion by Nina Czegledy,
Greg Judel­man and Daniel Bar­ber, with pro­duc­tion assis­tance by Deborah
Hes­sion and sound design­ers Muse­um. Spe­cial thanks to Michelle
Jacques and Michael Bris­bin for their support.